Our story
A midwife, a pattern-maker and a very soft idea
Puffnook began when a midwife and a pattern-maker asked why maternity clothes were so scratchy and so short-lived. Every piece now has to pass a pregnant-mum comfort test.
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Why Puffnook
Soft where it matters most
We choose organic cotton, tag-free necks and stretch that goes both ways, from the first kick to the first birthday and beyond.